Service Philosophy & Methodology
I ask how things are going. Where are you now, where do you want to be in five years? What’s prevented you from achieving that over the past five years?
Four-Phase Service Process
Phase 1: Discovery & Problem Identification
- Discovery Questions: 20 questions you already know the answer to
- Objective: Identify YOUR current workflow bottlenecks and inefficiencies
- Deliverable: Documented pain points and opportunity assessment
Key Questions Explored:
- How long have you owned this lodge, and what originally drew you to this business?
- When you think about your typical week during the summer season, what does your day-to-day look like?
- You mentioned you’re at 60% capacity—how does that feel to you? Is that where you want to be?
- You mentioned coordinating phone calls, texts, emails, Facebook messages, and TripAdvisor inquiries all onto that paper calendar—how many hours would you say you spend each week just managing that coordination?
- When you look at that 40% of empty capacity, what do you think is the biggest reason those cabins aren’t filled?
- What if every person who booked automatically received a welcome email with directions, packing tips, and what to expect—without you lifting a finger each time?
Phase 2: Solution Validation
Based on everything you share with me, I’ll provide a detailed solution breakdown.
We don’t provide website re-design proposals. It’s a business strategy to produce compounding growth year over year by saving hundreds of hours of staff time, while also increasing your number of bookings, increasing your repeat visitor rate, increasing the average size of your groups – and – to reduce the average age of your clients too.
Phase 3: Implementation
- Duration: Varies by project scope (Service Timelines)
- Objective: Build and deploy validated solutions
- Deliverables: Functional website, booking systems, email systems, automations, video systems, ai agents, voice agents, social media systems and custom coded solutions.
Phase 4: Training & Handoff
- Duration: 1-3 training sessions
- Objective: Ensure client team can operate and maintain solutions
- Deliverable: Documentation, video tutorials, ongoing support options

