The Interview Is Scheduled – Here’s What You Need to Know It’s official. The Zoom interview with one of Canada’s top tourism marketing authorities is scheduled. We’re recording soon, and I’m publishing it on YouTube and Facebook for everyone. This conversation started at the Winnipeg Ice Fishing Show last Sunday. I represented iFishCanada, surveying businesses […]
Let me guess what you’re thinking about your website. It’s a few years old. The design feels dated. Maybe it’s not mobile-optimized. The photos could be better. You’ve been meaning to update it. And you’re probably thinking: “That’s why we’re not getting enough direct bookings. We need a new website.” I’m going to tell you […]
There’s a question I’ve been asking lodge and resort owners lately, and the answers are revealing a pattern that should concern anyone thinking about the next decade of their business. “What’s the average age of your repeat guests?” The answers usually fall somewhere between 50 and 75. Which makes sense. These are established and retired […]
I’ve officially been accepted as a WordPress.com Agency Partner, and for lodge and resort owners, this is about more than a badge. If you already have a WordPress website and feel like it should be doing more, this announcement is really about you. Why Am I Sharing This With You? Let me start with a […]
